Sendcloud, Packlink, Upela... Which Protection for Your Parcels?

Eric
June 18, 2025
-
6
minutes of reading

You manage your shipments via Sendcloud, Packlink, Upela, Boxtal or Eurosender. You know that basic carrier insurance is a pipe dream. So the question is no longer "should I insure?", but "should I use my platform's built-in insurance, or is there a more powerful solution?"

Choosing your insurance partner is a strategic decision that directly impacts your profitability and customer satisfaction. Between the "one-click" insurance of platforms, the tailor-made solutions of brokers, and the power of specialists like Claisy, the path can seem blurred.

This guide is not a simple comparison. It's a strategic analysis designed for you, the e-commerce or logistics professional, to make the most informed choice for your business.

1. Integrated Logistics Platform Assurance (Sendcloud, Packlink, Boxtal, ...) : Centralized Efficiency

It's the solution that may seem simplest to subscribe to, directly integrated into your daily work tools.

The principle: Whether you're using Sendcloud, Packlink (pro), Upela, Boxtal or Eurosender, parcel insurance is an option you can activate with a single click when creating your label. Everything is centralized.

Decisive advantages :

  • Unbeatable simplicity: No external site, no additional contract. Subscribing is a reflex, not a chore.
  • Negotiated rates: These platforms pool volumes and obtain preferential rates that are often unobtainable through direct sales.
  • Delegated claims management: In the event of loss or damage, your point of contact is the platform, not the carrier's customer service department. The process is smoother, but not always faster.

The Verdict: This is the ideal solution for companies that value speed of execution and absolute centralization. If your priority is to spend as little time as possible on insurance management for shipments of moderate value, this is the option to consider.

2. The Transport Broker: The Architect of Made-to-Measure

The broker is your personal consultant. His role is not to sell you a product, but to design a unique solution for your needs.

The principle: After an audit of your flows and risks, the broker negotiates a tailor-made insurance contract for you with his network of insurers.

Decisive advantages :

  • Covering complex needs: Atypical goods, complex international flows, specific risks... The broker finds cover where standard solutions fail
  • Financial Optimization: Our expertise and ability to put insurers in competition with each other guarantee you an optimized protection/price ratio for large volumes.

The Verdict: This is the solution of choice for medium-sized and large companies with highly specific, non-standard logistics requirements.

3. Les Spécialistes (Claisy) : The Power of a Dedicated Solution, Connected to Your E-commerce

This approach offers the best of all worlds: expert protection, seamless technology integration and unbeatable lead times to put a smile back on your customers' faces.

The principle: Claisy is a specialist in Ad Valorem solutions that protect the real value of your assets, while integrating directly with your working tools.

Decisive advantages :

  • Maximum, unfailing protection:
    • Very High Ceilings: Coverage up to €100,000 and over, essential for luxury goods, art or valuable equipment.
    • Ultra-competitive costs: By focusing solely on risk, rates are drastically lower than those of carriers' Ad Valorem options.
    • Invisible" insurance: The carrier is unaware of the actual insured value, which limits the risk of targeted theft.
  • Designed for VSEs, SMEs, ETIs, marketplaces and e-commerce:
    • Seamless integration : Thanks to its numerous native connectors (CMS like Shopify, PrestaShop - OMS - WMS...), Claisy integrates directly into your ecosystem. You can automate insurance underwriting according to the rules you define, without leaving your tools.
    • Total flexibility: You're not locked into the ecosystem of a logistics platform. You choose the best carrier for each shipment, and you add the best insurance.

The Verdict: This is the perfect solution for businesses (all kind of companies, ecommerce) who don't want to make any compromises. It's for those seeking both the maximum protection of a specialist for their valuable assets and the efficiency of an automated, integrated solution.

What's the best solution for you?

Solution Ideal for... Point Fort Clé Main limit
Integrated solutions
(Sendcloud, Packlink...)
E-traders (moderate value) Simplicity and centralization Limited ceilings, less flexibility
Transport brokers Large companies, complex needs Tailor-made solutions and expert advice Less agile approach for SMEs
Connected Specialist (Claisy) VSE, SME, ETI, High-value shipments, optimization research, E-merchants Maximum protection + Integration Must be a professional Discover Claisy

Conclusion

Your choice of insurance partner defines your level of security. Sendcloud, Packlink Pro, Eurosender, Boxtal or Upela's integrated insurance solutions offer unbeatable simplicity. Brokers provide unrivalled expertise for complex cases. And connected specialists like Claisy represent the next generation: flexible, automated, expert-level protection designed to keep pace with the speed and demands of modern business.

❓Insurance Options: Your Questions

💻 What is "integrated" insurance (platform)?

This solution is directly integrated into your logistics tool (Sendcloud, Packlink...). It activates with a single click when the label is created, offering perfect centralization and (sometimes) simplified claims management, but often dependent on carriers... Delays can be long.

🚀 What are the advantages of integrated insurance?

The key advantages are unbeatable simplicity, often pre-negotiated rates and delegated claims management. It's ideal for companies that prefer speed of execution to underwriting, which is often at odds with claims delays (especially when it comes to carriers' insurance).

🧑‍💼 What is a transport broker?

A broker is an expert who assesses your needs to design a unique solution. He then negotiates a tailor-made insurance contract for you with his network, acting as your personal consultant.

🎯 What are the advantages of a broker?

Brokers excel in covering complex, non-standard needs. They offer unrivalled financial optimization and expertise, ideal for medium-sized or large companies with specific flows.

🛡️ What is a specialized broker (Claisy type)?

It's a specialist in Ad Valorem insurance, protecting the real value of your assets. It combines maximum protection (high ceilings, competitive costs) with direct integration with your working tools.

What are the advantages of a specialized broker?

They offer uncompromising maximum protection, very high ceilings, ultra-competitive rates and seamless technological integration. It's the solution for those who want the best of all worlds: security, technology and end-to-end efficiency (from underwriting to claims).

⚖️ How do you choose between these 3 options?

The choice depends on your priorities: integrated insurance for simplicity and speed of underwriting (but beware of claims delays). Transportation broker for complex, customized needs. Specialized broker for maximum protection and technological integration.

⚠️ How to avoid mistakes with integrated insurance?

Classic mistakes to avoid are: not checking exclusions before sending a valuable item, not keeping proof (deposit, photos), and not examining alternatives if your item exceeds the ceiling or is excluded.

Stop suffering. Drive.

Protect your cash flow and customer satisfaction. Find out how Claisy technology transforms transport risk into a competitive advantage.

Find out more about our logistics solutions:

Ad valorem Boxtal insurance 

Ad valorem Sendcloud insurance

Ad valorem Upela insurance

Ad valorem Eurosender insurance

Ad valorem Packlink insurance